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Event Management

Updated over a week ago

Lawmatics has all the tools you need to manage your major events such as webinars, luncheons, networking events, etc. Our event management feature differs from appointments in that an appointment is booked with just one matter or contact, whereas an event can have anywhere from one to thousands of registrants.

Set up custom event types in Settings (webinars, luncheons, parties, etc.), then easily create an event and start promoting it and collecting registrants. We’ve added a setting for built-in confirmation and reminder emails, but you’ll also find a new entry condition in Automations to trigger a custom workflow when someone registers for your event.

Note: The event management feature is available for our Premium Tier users and above.

Settings

To begin using Lawmatics for event management, navigate to Settings from the left-side navigation bar, and then select Appointments/Events. Your first step is to set up your event types. Create an event type for each kind of event your firm may host. You can always add more or edit these as needed.

Create an Event Confirmation

Event Confirmations are used to automatically send confirmation emails/texts after an event is scheduled.

First, you'll want to go to Marketing > Emails, and create a new Event Confirmation Email Template. This is also where you will create your Event Reminder Email Templates:

You can select event fields to build into your email template, such as the event description, start time, and address. You have the opportunity to create a unique confirmation template for each event type or create a template to be applied to multiple event types.

Now you can set up the confirmation. You'll go to the Automations menu and click the Reminders tab and select Event Confirmation (or click here).

Then, you'll select the "Add Event Confirmation" button in the top right corner, where you'll see these options:

  1. Send as Email

    1. This defaults to On, however you can toggle this off if you'd like to send only an SMS text as a confirmation.

  2. Send From

    1. The is the user or firm email address the confirmations should send from.

  3. Email

    1. In this section, you'll select the email template you created earlier in Marketing > Emails.

  4. Attach Signature to Email

    1. If the "Send From" email has their email signature set up, this will attach it to the end of the confirmation email.

  5. Email Preview

    1. This shows you the preview of the email template you selected in step 3.

  6. Send as Text

    1. Toggling this On will allow you to create an SMS will merge fields to be sent as an event confirmation, as well.

  7. Choose the Event Types you'd like the confirmation to apply to.

  8. Save

    1. Creates the confirmations and will start sending to any registrants to the selected Event Types.

Similarly, you will also set up custom event reminders on this settings page. Just like with your confirmations, you can create unique reminders for different event types or use the same reminders for multiple types.

Create an Event Reminder

Event Reminders are sent before the scheduled event to remind the invitee. You'll go to the Automations menu and click the Reminders tab and select Event (or click here).

Then, you'll select the "Add Event Reminder" button in the top right corner, where you'll see these options:

  1. Send as Email

    1. This defaults to On, however you can toggle this off if you'd like to send only an SMS text as a confirmation.

  2. Send From

    1. The is the user or firm email address the confirmations should send from.

  3. Email

    1. In this section, you'll select the email template you created earlier in Marketing > Emails.

  4. Attach Signature to Email

    1. If the "Send From" email has their email signature set up, this will attach it to the end of the confirmation email.

  5. Email Preview

    1. This shows you the preview of the email template you selected in step 3.

  6. Send as Text

    1. Toggling this On will allow you to create an SMS will merge fields to be sent as an event confirmation, as well.

  7. Deliver Reminder

    1. This is the timeframe you want this specifci reminder template to be sent

  8. Choose the Event Types you'd like the confirmation to apply to.

  9. Save

    1. Creates the confirmations and will start sending to any registrants to the selected Event Types.

Creating a New Event

Now that you have your settings squared away, it's time to create a new event. Navigate to the Marketing tab from the left-side navigation bar, and then select Event Management. Here, you can easily view all events that have already been created, along with their registrants. Click the Add Event button to get started, and you will then see the options as shown below.

Fill in all of the event information accordingly, including your event link and/or the physical address.

On the Event Management page, you can also make edits to existing events, as well as view and manually add registrants. If you make edits to an existing event that has Send Calendar Invite enabled, they will receive and Event Updated calendar invitation via email from your calendar.

Adding Registrants

Most commonly, you will be promoting your events and collecting registrants with a Custom Form. Create a custom form and include any fields that you want to collect from your registrants. Then, click on the Advanced section from the left-side navigation bar, and drag over the Event Registration field.

To make further selections, click on the Event Registration field that you have added onto your form, and you will then see the menu on the right side of your screen as shown below.

Create a label for the registration field, and then select which event(s) you would like to offer registration for. Note that if you select multiple events for your form, people will be able to register for both/all events right from that single form.

In addition to using a form to collect registrants for an event, you can also manually add registrants by going to the Event Management page under the Marketing tab and then clicking on the event.

After the event, you can mark whether invitees attended using the checkbox.

Automation Trigger

You've already seen how to create your event confirmations and reminders in settings, but for any other actions you wish to automate, you can use our "Registered for Event" automation trigger. Simply create the automation, select this trigger, and then select which event type should trigger this automation.

Notice that in the example above, I have opted to "Select All Events" for this particular event type. This means that when someone registers for any event within that Type, this automation will trigger.

Alternatively, you can turn off the Select All Events option and instead choose a particular event (or events).

Once you have selected the entry conditions accordingly, you can then add any other automation action items such as emails, tasks, etc.

You're all set to start using Event Management in Lawmatics!

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